Transforming Brands through Strategy and Visual systems.

Selected work

Various loaves of bread displayed on shelves inside a bakery, with a cart or box labeled 'La Petite Colline' in the foreground.
Stylized alphabet and numbers with a stencil-like font in black and gray on a light background.
Three black and white shopping bags with floral and botanical patterns and a shopping box with similar design, placed on a light wooden surface against a plain white background.
A person wearing a white medical coat with a purple and white hospital logo and a name tag that reads 'Harvey Lin'. The coat has a purple logo on the left arm. The person is also wearing a dark turtleneck sweater underneath the coat.
A collage of abstract floral artworks with titles and an album cover: top left is blue and white floral print titled 'Les fleurs au cinema' by Ann Bul; top middle is colorful floral painting titled 'Les fleuristes'; bottom left is pink and red floral pattern titled 'Amour et Sexe'; bottom middle is vibrant painting titled 'Modernité'; right side is a black and white album cover titled 'The War of the Kop' by VS. Bang Si Hyuk.
Coffee shop interior with coffee machines, cups, and kitchenware, and a sign that reads 'Café Bon Bon' and a logo with the letter 'B'.

Design Works Have Appeared In

A collection of various logos and brand names in black and white, including Starbucks, IKEA, and others in different languages and styles.